Here are the product details for "Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs" by Renee A. Mauborgne & W. Chan Kim:
- Publisher: Harvard
- Language: English
- Hardcover: 256 pages
- ISBN-10: 1647821320
- ISBN-13: 978-1647821326
- Item Weight: 431 g
- Dimensions: 15.88 x 2.54 x 24.13 cm
This book introduces a new approach to innovation called "nondisruptive creation," which offers an alternative to the traditional disruptive innovation model. It explores how businesses can innovate and grow without causing displacement and destruction in industries, companies, or jobs. The authors, known for their work on Blue Ocean Strategy, provide practical insights and a framework for pursuing innovation strategies that balance business and societal interests.
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