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**Book Title:** Brand New Start: Fast-Start Your Career with the Power of Personal Branding
**Author:** Mainak Dhar
**ISBN:** 9789390513048
**Genre:** Personal Transformation
**Publisher:** Bloomsbury
**Format:** Paperback
**Pages:** 166 pages
**Language:** English
**Synopsis:**
"Brand New Start" by Mainak Dhar is a valuable guide for individuals at various stages of their career journey. Whether you are a student in college or business school, early in your career, or looking to make a fresh start, this book provides insights and strategies for success.
The book emphasizes the importance of understanding, articulating, and presenting one's personal brand effectively. Mainak Dhar, drawing from his experience as a CEO with over two and a half decades in the corporate world and his skills as a bestselling novelist, offers a unique perspective on personal branding.
Key themes and topics covered in the book include:
1. **Career Success:** The book provides practical advice and strategies for setting yourself up for success early in your career.
2. **Personal Branding:** It highlights the significance of developing a compelling and authentic personal brand as a cornerstone of career success.
3. **Reflection and Rethinking:** Readers are encouraged to reflect on their career choices, rethink their assumptions, and consider new approaches to building a successful career.
4. **Authenticity:** The book emphasizes the importance of being authentic in building a personal brand that resonates with others.
"Brand New Start" combines the wisdom and experience of a seasoned CEO with engaging storytelling to offer readers practical guidance on personal branding. It aims to equip individuals with the tools and insights needed to create a differentiated personal brand that can pave the way for career achievements.
Whether you are just starting your career journey or seeking to make a fresh start, this book provides valuable insights and advice to help you succeed.
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