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Measure What Matters: OKRs: The Simple Idea that Drives 10x Growth by John Doerr

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Here are the product details for the book "Measure What Matters: OKRs: The Simple Idea that Drives 10x Growth" by John Doerr:

- ISBN: 9780241348482

- Author: John Doerr

- Genre: Econometrics & Statistics, Business Industries & Professions

- Publication: Penguin

- Format: Paperback

- Pages: 306 pages

- Language: English

About the book:

"Measure What Matters" introduces the concept of Objectives and Key Results (OKRs), a revolutionary approach to goal-setting that has driven explosive growth in companies like Intel, Google, Amazon, and Uber. Written by legendary venture capitalist John Doerr, this book explores how OKRs can help organizations make tough decisions and achieve their top priorities.

The book includes contributions from prominent figures like Bill Gates and Bono, as well as a foreword by Larry Page. It provides behind-the-scenes case studies and examples to demonstrate how OKRs can focus effort, foster coordination, and enhance workplace satisfaction. OKRs help organizations define what they seek to achieve (objectives) and how they will attain those goals (key results).

John Doerr shares his extensive experience with OKRs, including their implementation in over fifty companies, and how they have exceeded expectations in both tech giants and charitable organizations. "Measure What Matters" emphasizes the importance of collecting timely and relevant data to track progress and measure what truly matters to an organization's success.

This book is a valuable resource for leaders, managers, and teams looking to improve their goal-setting processes, enhance performance, and achieve exceptional results in business and beyond.

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