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So Good They Can't Ignore You by Cal Newport

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Product Description of "So Good They Can't Ignore You" by Cal Newport:

Title: So Good They Can't Ignore You

Author: Cal Newport

Publisher: Piatkus

Language: English

Format: Paperback

Pages: 304 pages

ISBN-10: 9780349420219

ISBN-13: 978-0349420219

Item Weight: 222 grams

Dimensions: 20.3 x 25.4 x 4.7 cm

Cal Newport's book, "So Good They Can't Ignore You," challenges conventional wisdom regarding career choices by suggesting that a person's talent and skill, rather than their passion, should determine their career path. Newport, a graduate of Dartmouth College (Phi Beta Kappa) with a PhD from MIT, argues that the pursuit of passion, rather than focusing on areas of natural proficiency, can be detrimental and frustrating for job seekers.

The book's title is derived from a quote by comedian Steve Martin, who, when asked about his career success, famously responded, "Be so good they can't ignore you." This quote serves as the foundation for Newport's book, emphasizing that skill and ability are paramount. Newport takes issue with the advice to chase one's dreams, inspired by Steve Jobs' famous Stanford University commencement speech, and argues that this advice is overly idealistic and that Jobs himself did not follow it.

Drawing on scientific research and contemporary case studies, Newport presents compelling evidence that career success comes from identifying one's strengths, where they have accumulated "career capital," and then dedicating their efforts in that direction. "So Good They Can't Ignore You" offers valuable insights for those seeking to build a successful and fulfilling career based on their skills and expertise rather than solely chasing their passions.

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