Product Full Information

**Book Title:** Clearer, Closer, Better: How Successful People See the World

**ISBN:** 9781524796464

**Author:** Emily Balcetis

**Genre:** Self-help

**Publication:** Penguin

**Format:** Hardback

**Pages:** 255 pages

**Language:** English

**Synopsis:**

In "Clearer, Closer, Better: How Successful People See the World," award-winning scientist Emily Balcetis reveals a fascinating insight: successful people perceive the world differently from others. Drawing on her expertise as a social psychologist and her research in vision science, cognitive research, and motivational psychology, Balcetis explores the concept of the "perception gap" and explains how anyone can use it to their advantage.

The book challenges our conventional understanding of how we perceive and approach our goals. Balcetis argues that our perceptions of distance and progress toward our objectives can significantly impact our success. She demonstrates that our perception of proximity to our goals can vary depending on our frame of reference, and we often misjudge our position in relation to our targets.

Through engaging case studies featuring entrepreneurs, athletes, artists, and celebrities, as well as her own experiences, Balcetis illustrates how successful individuals harness perceptual illusions to their advantage. She introduces four powerful visual tactics that can be applied in various situations:

1. **Narrow your focus:** By narrowing your attention, you can exercise more effectively, manage your finances, and make better use of your time.

2. **Widen the bracket:** Shifting your perspective to see the bigger picture helps you resist temptations and recognize when it's time to change course.

3. **Materialize your plan and progress:** Creating checklists and objective assessments enhances your planning skills and gives you a clear view of what remains to be accomplished.

4. **Control your frame of reference:** Directing your attention effectively improves your ability to read emotions, negotiate, build stronger relationships, and overcome public speaking anxiety.

"Clearer, Closer, Better" offers a mind-expanding journey into the world of perception. It provides practical insights into how we can leverage our visual experiences to lead happier, healthier, and more productive lives. Whether you're an entrepreneur, athlete, artist, or simply someone looking to enhance your daily life, this book will inspire you to see the possibilities in what you can't yet see and help you bridge the perception gap to achieve your goals.